A Dangerous Method Essay Example for Free

A Dangerous Method EssayDavid Cronenbergs latest film, A Dangerous Method, recounts the relationship between two psychiatry pioneers, Sigmund Freud and Carl Jung, in the early part of the 20th century. Michael Fassbender as Jung, Viggo Mortensen as Freud, and Keira Knightley as Jungs patient and future psychoanalyst Sabina Spielrein. Its Jung around whom the story revolves, as a rising young intellect attempting to build on Freuds fledgling theories of psychoanalysis.In Cronenbergs version, we watch as their professional relationship evolves from student-teacher to one more(prenominal) like father-son, in front eventually fracturing. Jung has a wife (Sarah Gadon) who spends most of the film either pregnant or lamenting that shes popped out yet another girl. Its a stable, prevalent relationship, exactly the type of thing to send a driven man like Jung into the arms of another woman. He hatfult help himself, and he has a willing and ready partner in Spielrein. Knightleys Spi elrein is a patient of Jungs during this time.See more Satirical elements in the adventure of Huckleberry Finn essayWith Spielreins commissioning and therapy sessions with Jung, she states, Im vile, filthy, corrupt , after admitting she found her fathers sexual and physical abuse arousing. The complexity of the situation is demonstrated by her academician and personal development. After an unusual on-off affair with Jung, whose disagreements with Freud are pre moveed simultaneously, But its her romantic relationship with her mentor, in addition to varied professional differences, that Cronenberg tells us is at the center(a) of Jungs falling-out with Freud.There are reasons that doctors shouldnt sleep with their patients, many of which surface during the course of Jung and Spielreins romance. As the relationship breaks down, things are further complicated by the fact that Spielrein is a psychiatric student herself, allowing her to analyze her doctor/lover right back. Spielrein ev entually turn aroundks out Freud to be her new analyst, which further poisons the Jung-Freud relationship. Sexuality issues portrayed in this film were the arousal from the beatings from her father and the affair that Spielrein was having with Jung.The beatings she first remembered started when she was four years old. Her father told her to go to this little room, and so told her to take off her clothes, he then beat her. After the beating she then wet herself, and her father then beat her again for wetting. This delirious her very much. After that every time she got sent to that room she got excited, then even more excited after her father beat her. She would instantly have to go masturbate after the beatings.After a little time it wasnt just the beating that got her aroused, it was any kind of embarrassment. The more embarrassing the more excited she would drive. One instance in the impression Spielrein dropped her coat on the ground, Jung picked it up and started hitting i t with his cane to get the dirt off of it and she instantly needed to go back to her room because she was so excited that she needed to masturbate. The affair with Jung was of course inappropriate in many ways, but for Jung I saw it as a way to keep his life exciting.His wife always seemed to be pregnant and very low key and having the extra woman on the side kept him personnel casualty. Not that it makes it okay, especially since it was clients that he was quiescency with. Even after Jung put a stop to the relationship with Spielrein, later when she came back to talk about her dissertation they then had another intimate encounter. The more Jung spoke with her, the more they explored her past with her father, and this gave Jung a better understanding of what things made her more aroused then others.At one point in the motion-picture show Spielrein is asked about her troubles sleeping at night. She explains that she feels like something is in bed with her and it felt slimy on her back. Jung then asked if she was naked, and her response was yes. He then asked if she was masturbating, and her response again was yes. This told him it wasnt all her imagination it was also parts of her arousal while masturbating. I loved this film, I have now watched it three times.It shows how sometimes peoples pasts can really affect their daily life with something such as embarrassment, or being beaten as a child. It was very eye opening to me to see how easily Jung started sleeping with his clients, and how his wife just didnt say much at all about the affairs. Almost like if she didnt say anything then it didnt make it real. The first time watching this movie I found myself on the edge of my seat, waiting to see what was going to happen next, and how they were going to deal with her outbursts and situations.I think this movie would be great for awareness, because it seemed so easy for them to go into a relationship, but really it is very wrong to become emotionally attached to a client, let alone sleep with them. I know this movie probably isnt quite for everyone, but going into a human services field I think it would be a great movie to show in one of the many classes that regards to client and coadjutor relationships. I found it intriguing and informational and I love building my knowledge when it comes to situations with helpers and clients.

The audience respond to these changes Essay Example for Free

The earreach respond to these changes Es prescribeTask How does Shakespeare present the changes which occur in Capulet throughout the revivify and how do the sense of hearing respond to these changes? From analysing Romeo and Juliet as an audience I have seen Capulet in many different ways. I have seen him as the caring father, the ruler and the person in charge. In some scopes as an audience I have been quite sympathetic towards Capulet provided then in other videos I have felt that he has been rather rocky to members of his family and other characters in the play. From looking at Act 1 Scene 1 I dictum that Capulet was a very irresponsible character.When he saw that on that point was a brawl between the Capulets and the Montagues, he wanted to get involved. His married woman, Lady Capulet, told him that it was the wrong thing to do but he dismissed this. So from the first scene, it has already made us aware, that he has control over the family and that he does not li ke to be told what to do. This scene links with scene 5 be author again Tybalt questions his authority and he becomes very angry with him and says some very rude, arrogant things, in his concealing conversation with him. The other side of Capulet, which we as audience see is his caring, considerate side.He shows us this in a variety of scenes. The first time that this side of his character is illustrated is in Act 1 scene 1. He is willing to lose a good, kind, considerate maintain for her daughter because of her happiness. This portrays to us that he is willing to post his daughters feelings first, although it may mean losing an eligible husband for her daughter. This is also shown in a similar way in Act 1 scene 5 at his old accustomed feast. In this scene he acts very warm and hospitable towards his guests. In this scene he shows fairness towards Romeo, although Tybalt does not agree.He shows fairness towards Romeo because he does not want to cause a commotion at the feast that he has organised. The next time that we meet we are in act 3 scene 1 Capulet Shakespeare has advisedly not allowed Capulet to express. As the audience this is very significant because normally Capulet takes charge in situations like this but, in this situation he has stepped back and let his wife say what she feels.At the beginning of act 3 scene 5 Capulet is very worried about his daughter he used beautiful imaging he says that hes daughters tears were like a river, her body was like a boat and her sighs were like the wind. This is then completely contrasted because he becomes very sarcastic, abusive and harsh, towards hi wife, daughter and lady Capulet. The reverse in his attitude came around when Juliet refused to get married to Paris. In Elizabethan times daughters were like possessions and daughters were supposed to do what there parents told them to.Capulet said some very harsh things including Hang thee young baggage, disobedient wretch This shows to us that his attitude towards his family can change very easily depending on the situation. Then he begins to think about resorting to physical violence and exclaims My fingers itch this implies that he could of hit his daughter. When Juliet then agrees to the marriage (under false pretences) Capulet then admires his daughter and is put back into his element. He again is focused on in control, organising his daughters grand wedding.His mood is again totally reversed he says My heart is wondrous light, but the dramatic irony of this is that we know that Juliet is going to appear dead so that she doesnt have to go through with her arranged marriage. In the concluding scenes in the play Capulets behaviour and mood change from being joyous and delighted to being in despair and shock.When Capulet Is arranging the wedding he is full of delight and excitement. His female child has been reclaimed. Again he is control of the situation, her id making the decisions and is giving out the orders. Again he is exhibit his status towards his servants by using crude language and showing them there place. Capulets feelings then again changed to despair when he realised that his daughter was dead.Capulet used elaborate imagery he exclaims that Death lies on her like an incorrect frost Upon the sweetest flower of all the field This illustrates that hes daughter was not supposed to die. Also he says Ties up my tongue and will not let me speak this portrays what he actually felt for his daughter. Finally Capulet shows generosity towards the Montagues he makes the first move to bring happiness out of all the evil that has took place.This illustrates to us as an audience that really capulet can be very considerate and emotionalyly when tradgic things happen. He tries to make amends with people that were enemies and at the end of the play we realise that he doesnt want to bear anymore grudges against other people. To conclude from analysing the scene I have come to the conclusion that Capulets mood and b ehaviour changed repeatedly through the play. He can be a kind, considerate, caring, emotionally character in some situations. But ion other situations when hes authority is questioned he can lose his temper and say things that are very harsh and un -thoughtful.

One work three ways Essay Example for Free

One work three ways EssayAn art is a return of human creativity. It is an orderly behavior of an artist and has connected concepts. An artist consciously embeds clarity, harmony and balance to the creation. Immediately, after an event, exhibition, movie or play, one can check a detailed description of the same of how good or bad was the event, or the merits and demerits of the exhibition, how emotional or neutral was the role of the actor or actress.Critics examine these things with great profundity. Any art which proves to be evergreen is associated with the core and in-depth feelings of human behavior. There are certain feelings and emotions much(prenominal) as love, hatred, fear, hunger, pain, acceptance, disgust, sadness, joy which form the inherent part of every human being. The artistic creations touching the sensitive aspects of the human behavior leave an everlasting impact on the minds of the people.The past analysis to the annals of greatest hits in any form of ar t shows that such hits were closely associated to the very intense feelings. The people in general find the connectivity of the events associated with their lives and then readily show like or dislike for a particular artistic creation. Take an example of a legendary song or painting which depicts or reflects deception. One can hardly find a person who has never been deceived. Now, because such deep feelings are immortal so become the depiction of such feelings.

Ulysses program in price water house coopers

Ulysses platform in price water house coopersThe Ulysses Program is a leadership development curriculum that is partnering with PricewaterhouseCoopers to produce leadership potentials. The incorporation of Ulysses to PwC has lead to emergence of a diversified squad in the globose field (PricewaterhouseCoopers, 2000). There are several privy-enterprise(a) challenges that motivated PwC in developing the Ulysses Program Q1 PricewaterhouseCoopers (PwC) and other partners saw a need to initiate a new design in the leadership raising that could help in bringing up executives, who would fit in the global diversity and trans matter nature of the operations of the hard in late 90s (Storey 2003). The firm needed to orient people to become leaders who had a wider scoop in the leadership skills that did not only fit a particular government agency but rather could handle any arising challenge across the globe. The quench to conform to this situation led to the emergence of the Ulysses Program which was perceived to incorporate almost of the best traits that were needed in the partnering PwC, to bring out developmental leadership links to various communities. Ulysses was meant to instill concepts of leadership qualities among personnel in the PwC which would en up to(p) it control its core goals (Sparrow et al., 2004).The broadcast was initiated in the year 2001 where the firm sent a number of people to the developing countries where they were sup constitute to employ their leadership qualities in environments that posed different challenges. Compared to their home countries, the developing countries experienced political, social and economic challenges that called for a totally different approach in both running and management (Pless Maak 2009 pp.58). PwC thereof had to be multicultural oriented and accustomed to relatively poor technological advancements that the developing countries had. In realizing this, small squads were dispatched to operate in these f ields on rotational basis, each constituting eight weeks working with NGOs, intergovernmental agencies and community based organizations. The exercise mainly comprised working to confront Aids epidemic scourge, poverty challenges, conflict and environmental degradation (CS). It was back in the year 2000 that the leadership team of the PwC drew attention to the global ever-changing trends in trade running and management. PwC however lacked a global leading capacity to meet with the challenges presented by the intricate worldwide business and was at the verge of being left behind as top execute partners in leadership. separate big companies were taking a lead in the Ulysses Program in efforts to nurture leaders all over the globe through with(predicate) exposing them to varied environmental situations so that their leading skills are enhanced. Within a period of five years, the Ulysses Program had already dispatched 80 partners through its program and with 22 participants in the year 2006 (Marquez 2005 pp.50).In the year 2004, the firm resolved to deploy its staff in countries in Africa that were experiencing varied problems that ranged from health to economic. Most important of the teams that comprised of 18 young partners coming from different PwC boundaries was one sent to combat challenges presented by HIV/AIDS in various African countries especially in Namibia and Uganda. Other included landmine improvement in Eritrea, reintegration of ex-combatants in East Timor and the small run across development in Ecuador (Hofstede, 2004)Learning activity in the Ulysses project was program to snap several levels for each individual team and in the organization levels where there is cross exchange of the acquired knowledge between clients and the organization. All the members who were sent out for a particular mission were supposed to report back to the firm on their experiences during their leadership responsibilities. These briefing were critical in analyzing w hat was better to adopt which en sufficientd the PwC to keep on refining the Ulysses vex so as to meet the global leadership requirements in a better way (Marquez 2005 pp.51). Q2. Ulysses program has been able to make PwCs business strategy and goals successful. On its launching, the firms were more inclined towards the partners from Europe and USA only. This posed a misbalancing which Ulysses came as a solution by ensuring a multicultural and geographical diversity amongst all the teams. Its wider scoop of approximate 8000 partners from member firms of 768 cities coming from 139 countries made it possible to effectively incorporate different cultures and locations. All the participating candidates in the Ulysses project were required to have been selected from the heads of each company from respective territories. These nominations were based on excellence and thus fixd candidates with the best leadership potential per took the leadership roles (PricewaterhouseCoopers, 2000).Th e joint PwC and Ulysses for antecedent applied their global business expertise in Southern Belize which turned out to be very successful. In the program, Brian McCann, a PwC client service that was a partner from Boston and who specialized in merges and acquisition, the rewards- both personal and professional, took part in the Ulysses project, was recruited and surprisingly found himself as the only member originating from the US team. This team (Belize) consisted of other colleagues from Malaysia, Sweden and Germany (Patton, 2004). The team lead in activities of leadership with Taaxche Conservation trust (YCT) which was an NGO located in Southern Belize. The local government and the private sector were also involved in evaluating the growth and income-generating potential of the eco-tourism market in the region. The priority for the team incorporated building capacity in YCT, to ensure excellent services in meeting the needs of the local Mayan people. Economic conditions in southe rn Belize were desolate, with approximately half of the population being no busy and 75% earning less than $200 a month (Patton, 2004). In spite of the tough circumstances and a short time framework, the team was able to take an exceptional work product for the clients. Through them, an international microgrant program looking for a local partner in Belize was pitch in place. They also wrote a proposal for YCT which was to offer micro funding for 100 new and on hand small businesses in the region over the following two years.The Ulysses team also started up a business grooming workshop for members of a Mayan womens craft center, developed a business plan for YCT and its woodworking training center, put up a computerized accounting systems for the Trust, and evaluated income generating opportunities for the Belize Forestry Department (Patton, 2004). Q3. The effectiveness of the Ulysses program can be determined through weighing on the Success of the outcomes of various projects beneath which were steered by Ulysses. It is therefore important to evaluate them against the programs goals which were To recognize and build up future leaders of PwC to take on senior leadership responsibilities at national and international levels within a time span of five to ten years. To put up a global network of PwC leadership talent To enhance PwCs capacity to capitalize on its diversity and transnational nature of its operation To train leaders to guide the leadership in the global world of ambiguity and tension between diverse interests and stake holders groups To encourage the business sector to move towards a more responsible and sustainable business modelIn reflection towards this, Ulysses was successful in promoting a co-learning environment and openly worked with the participants on their interpersonal improvement tactics concerning to what the desired to learn from NGO partners. Further, the program was able to bring out cultural conflicts as an enabler as opposed to earlier perception that it was a barrier. The incorporation of diverse cultures was able to enhance on team acceptance, quality and more innovations which became part of the culture of PwC. Building relationships with clients and stakeholders across borders brought more collaboration which resulted to more success (CPID, 2005).Reports coming from PwC show that the program cycle has modern offering the participants with wider global berths which are relevant to any company running its businesses all over the world (CS). Douglas Ready, a director in the International pool for Executive Development Research noted that the Ulysses Program has helped candidates to confront challenges that are beyond the strict confines of accounting and consultation skills. In addition, he argues that the program has instilled ideals like the community involvement that are elementary to its business culture (CRME, 2005).Ulysses has also offered a chance to partnering firms to rely on. The program has forced them to take on projects that are not in their proficiency. An example is during 2003 summer where McCann developed a business plan for an ecotourism group in Belize (Hempel Porges, 2004 p.74). This development castigated more innovation in diverse fields. McCanns most vivid memory is a dinner that he had with a Mayan farmer after spending a day discussing on a plan Though the conditions were not favorable due to lack of electricity (CS). All PwC partners agree that theyve already put into practice their experiences to the charge of administrating people and clients. A Malaysian partner Jennifer Chang once pointed out that her team noticed a shift in her managerial style after the Belize trip. She listened more and became more flexible. fit to her, it is after witnessing how other organization took long to effect decisions that one gained the patience for the people that one is working with. Ayub was among those promoted in June 2003 who became a manager of 20 partners. In his view, face-to-face conversations were better over e-mail due to the low-tech approach, building trust. The adoption of this technique made him achieve a significant progressive difference in Namibia. Ulysses is even prone to be more than a expedition of personal discovery for a handful of partners. It could help build leaders overt of confronting the challenges of an increasingly global business (CS). Q4. Ulysses program presents both advantages and disadvantages in offering leadership development programs to its partners. During the short duration that candidates are enrolled in the program, they develop skills of leadership which arms them with good network as future leaders of PwC taking responsibility for longer periods of five to ten years (Evans et al., 2002). This is a relatively shorter training period as compared to other traditional ways where courses take up three to five years. On the other hand, the longer serving term takes the perspective that the world bein g highly ambiguous with tensions amid varied interests and stakeholders groups exists. Future PwC leaders are then predestined to forefront and shape a business model that is more accountable and sustainable and allows joint venture between business and civic societies (Dickmann Harris, 2005).The Ulysses program poses another benefit in that the concepts instilled to participants are directly related to to building leaders who in return can be able to build businesses. The program thus focuses on unlocking performance and embracing diversity that makes its models head versant with global business environments and the demands related. Its can be argument reasonably that, whenever a brand is made, a sustainable business is also created to complement it (Jain 2004 pp. 13).Further, Ulysses eight-week program project in developing countries that merges NGOs and inter-governmental organizations seeks to bring a cohesive forum that is able to meet most of the challenges that a respectiv e country may be experiencing. As opposed to the traditional ways, this program is more involving participants are required to deliver developmental project managed by a partner organizations which moulds them to be advanced(a) (Bhaskar-Shrinivas et al., 2005). In East Timor for instance, a UN project attempting to give ex-combatants of the independence struggle new meaning to their jobs and lives in their communities PwC partners were drawn in to access the efficiency of the project. It was able to deploy its multinational teams and transfer them to the area to apply their capabilities and develop strategies that reflected new skills and behaviors. In additional, Ulysses participants benefit in the program, among other the GP initiative where there is a strong focus on support for intra-company network building (Harris et al., 2003).On the other hand, Ulysses is an expensive program that snatches away the original glamour of PwC as the wondrous leading firm in training global worl d leaders thus a disadvantage.

Cebu Pacific A Time For Change Management Essay

Cebu pacific A Time For Change Management EssayThe propagateline Cebu peaceful standard pressure (CEB) has been fly balling since March 1996 (Cebu peaceable cinch 2010). It has experienced ups and downs when two of its dashs crashed, killing hundreds of people (Balatucan c. 2010). Yet despite the tragic incidents, CEB was able to rise and salvage its reputation, elevator carry it in as one of Southeast Asias closely dominant airlines (Krinks 2002). Its status grew, giving it the license to have international flights through in the world. Cebu Pacific Air is especially well-know in Singapore, as one of the leading airlines who has flights nearly everyday in Singapore. Yet due to the economical crisis that is felt globally, CEB is letting go a portion of its loyal employees. Though it is painful for the company to do so, such measures argon out of the circumspections hands as the wave of financial fervor crash stronger and stronger daily. This is the perfect m for the com pany to regroup, so that Cebu Pacific Air could emerge as a stronger, better, and a safer airline which result be known throughout the world in the years to come. If the company will be able to rethink its counselling style, in particularly, people management, thus(prenominal) much profits would be generated for the airline, and the company will be able to afford its lavish number of employees as well.1 IntroductionAccording to Manila Bulletin publish Corp. (2008), Cebu Pacific Air contri b atomic number 18lyed 45% of the total domestic passenger traffic by carrying 2.57 million passengers in a span of six months in 2008 (from January to June). This delegacy that in 2008, the company was able to generate green goddesss of income and was a great donor to the Filipinos annual r stillue.Yet despite this, the economic crisis has not been kind to the company. more than or less employees had to be let go in pitch to adapt and pop off way for a better regrouping that will re ceive Cebu Pacific Air a better leverage in the airline manufacturing.Main competitor Philippine Airlines already bowed out of the race by having to retrench a lot of it people. Yet Air Philippines, a Philippine Airlines affiliate, was rumored to be headhunting the market for a calibre Assurance Director.Right now Cebu Pacific Air is similarly in need of a Quality Assurance Director to oversea the whole production and process of Cebu Pacific. What the company has now is Mr. Jose F. Buenaventura who directly reports to the Director, President and CEO of Cebu Pacific, gig Gokongwei. Having a Quality Assurance Director will have its many expediencys, therefore operateing the Cebu Pacific revenue higher than it has ever been.With the February 2, 1998 crash of escape cock 387 which took 104 lives, and the May 3, 2006, Flight 393 crash which delayed flights in a local airport because of a failed aircraft part, Quality Assurance is not a question of want, but a necessity. It is all-i mportant(prenominal) that the company changes its management style and employ a superbly qualified Quality Assurance director to ensure that emerging flights of Cebu Pacific will not suffer the same fate as the two flights mentioned above.2010 has been a unattackable year so far, by enabling the company to chance upon its 40 million passengers in the 999 pesos Go Lite Seat. Having met this miles line, the company will be able to proceed with more important and valuable projects which will accession the income of the airline.Despite the obvious growth of Cebu Pacific Air in the current years, expenses be mounting up, and these turbulent times globally should be exactn emolument of. Cebu Pacific should sit back and regroup, taking its biggest and best thinkers into a room to determine the best course of action that will propel the company even higher than its standing today. The author believes that once Cebu Pacific changed its management style and employed the right Quality A ssurance Director, more revenue will get to the companys portfolio. With proper planning, and correct execution of plans, Cebu Pacific could well be a household name in terms of flying, abolishing all traces of competitors greatness forever.2 undercoat of the CompanyCebu Pacific Air would cease to exist as it is known today without the efforts of John Gokongwei, who is the founder of this noble airline. He stared selling textiles and corn, created textile miles and explored nutrient manufacturing before directly competing with San Miguel, one of the premier brands in the Philippines. Gokongwei continued to amass wealth by building shopping malls, hotels, compounds, real estate, among many separates. His major companies imply Digitel Corporation, Apo Cement, and Cebu Pacific Air (Krinks 2002).Cebu Pacific Air first graced the skies on March 1996. The company calls its clients as Juans, which is a typical Filipino name with affiliations to the poor. Because the company aims to g ive low fare, great value (Cebu Pacific Air 2010), the word Juan is very symbolic in terms of giving the medium and average families the chance to fly and visit places. This ideate is made possible by Cebu Pacific as it offers the lowest prices on the market.CEB started its operations by offering clients to fly domestically in cheap prices. After the initial success, the company was able to fly internationally on November 2001. Now, nine years later, Cebu Pacific is given the license to land in Bangkok, Kota Kinabalu, Kuala Lumpur, Jakarta, Macau, Seoul, Shanghai, Taipei, Singapore, Bangkok and other hot spots across Asia (ibid). It enables every Juan who boards its planes to explore the countries near the Philippines, and to enjoy their stay with the affordable prices.Cebu Pacific Air also boasts to be very safe and reliable, considering its recent re-fleeting program which brought about twenty-nine new planes. These 10 A319 and 11 A320 Airbus planes and 8 ATR 72-500 aircrafts (ib id) gives Cebu Pacific the right to say that it has the youngest fleet in Southeast Asia. Having younger planes gave the airline passengers a sense of security that since the planes are never overhauled, repaired, and manipulated in any way, and the maintenance of the fleet is routine, then their safety will not be compromised despite the low fare.Not entirely(prenominal) is Cebu Pacific the leader when it comes to low fares, it is also the torchbearer of technology in terms of aviation in the Philippines. It is the first local airline to use e-ticketing (made popular by the American Airlines), prepaid excess baggage and seat selection in the Philippines (ibid). Un give care other domestic airlines, Cebu Pacific not only provides magazines in flight (the magazine is called Smile), but also provides board games and other forms of entertainment, otherwise known as gambol Flights (ibid).Lastly, not only does Cebu Pacific provide low fares that will give peace of mind and assurance t o consumers, but it also provides the travelers with a from plane-to bed function after having tied up with destination hotels, travel insurance, entertainment ticketing, travel agencies, travel insurance, and other travel necessities. The Juans could simply board the plane, and upon arrival, ride the rental car arranged for them by the company. Last February 2010, the on-time performance of Cebu Pacific reached 92.5% (ibid), and the company is aiming to raise this to a hundred. With the smooth travels, reliability, and enjoyable flights, it is no wonder that Cebu Pacific is the best prize for air enthrall in Southeast Asia.3 Literature ReviewThough there are many management styles, Cebu Pacific employs people-friendly but rigid in the discipline and order area (Manila Bulletin Publishing Corp. 2010). Before the author discusses this particular style, a belles-lettres review of forgeplace associate imagination would be given to establish the importance of the authors propos ed management method to be given later on.3.1 Air transport in the PhilippinesKrinks (2002) points out that the air transport was only accessible to citizens with a high social standing, the elites, the famous, tourists, and businesspeople whose travel expenses are being shouldered by their companies. Majority of Filipinos can only dream of flying and visiting foreign places, since to ride an airplane before is synonymous to having a lavish lifestyle. This was before Cebu Pacific came in.Philippine Airlines, the first airline in the Philippines, has dominated the air transport industry in the Philippines for more than five decades. It was first obtained by the Philippine government in 1948, was bought by a hugger-mugger institution in 1965, and was re-taken by the government in 1977. This was when the former President Ferdinand Marcos issued a decree saying that PAL should be the sole domestic holder (Krinks 2002) in the Philippines. When former President Marcos was ousted, Presid ent Corazon Aquino then started turning Philippine Airlines as a private company. By 1993, Lucio Tan was the major stockholder, and from then on, Philippine Airlines enjoyed the privilege of dominating the Philippine skies without competitors.By 1995, former President Ramos re-build two airports in the Philippines and made their sizes to be globally competitive. The Manila and Mactan (in Cebu) airports were the major airstrips in the country, and Ramos urged competitors to take vantage of the five new airports with international flights.By 1996, Cebu Pacific entered the picture by giving the lowest rates possible without incurring loses for the company. PALs striket share trim a whooping 65%, and it continued to decline by losing billions of pesos from that year onwards. By 2000, PAL was indebt to an amount totaling to $2.2 billion, and Cebu Pacific was being embraced by the Filipinos.The air transport industry is currently being shared by Cebu Pacific Air, Grand Air, Air Philippi nes, Philippine Airlines, Asia Spirit, and Corporate Air (ibid).Along with the opening of NAIA 3 came the opportunity for Cebu Pacific to display to its counterparts that it is a force to be reckoned with. When the third Ninoy Aquino International Airport was opened in Villamor, Pasay City, Cebu Pacific was the one who first launched a flight in the airport (Manila Bulletin Publishing Corp. 2010). Airport General Manager Alfonso Cusi for NAIA 3 said that the airport had an agreement with CEB that the airline will fully utilized the oddment for their regional flights (ibid).4 Proposed Workplace Relations ApproachCebu Pacifics laidback friendly approach to its employees are workings and motivating people, but the lax in discipline and celebrate could be further improved. A domineering or autocratic style of management could work as well, but according to Thomas (1997), this type of leading could fail at one point or another. But since Cebu Pacific needs to regroup and to change i ts system in order to earn more revenue, it is time for the airline to think about its workplace relations approach.An giving medication requires the utilization of a complex array of resources to grow, survive and achieve the ultimate armorial bearing or objectives that informed its existence or creation. The mobilization and deployment of these resources human, financial and material in the right resource-mix, gives the organization leverage toward the desired end. Of these resources, the human resource is the some potent and central, contributing significantly to corporate bottom line and competitiveness.The organization therefore gains sustained competitive advantage through people, the organization workforce. Competitive advantage is simply defined as anything that gives an organization an edge over the competitors in its market.According to Porter (1985), the unique talents among employees, including flexibility, innovation, superior performance, high productivity and per sonal node service are ways employees provide a critical ingredient in developing a firms competitive position. Similarly, Chiavenato (2001) notes that employees are purveyors of activities and knowledge whose around important contributions in the organization are their intelligence and individual talents.There is agrowing consensus that effective management of human bang-up is critical to an organizations success (Barney Wright, 1998 Jackson, Hitt DeNisi, 2003 Akhtar, Ding Ge, 2008).Managing the human resources in the organization is the traditional responsibility of the personnel manager, a precursor to human resource management (HRM). Some scholars however equate HRM with personnel management, concerned with providing lag support in the organization (e.g. Guest, 1989).Other scholars consider HRM as a natural development of personnel management practices in the face of changing economic and business environment (Armstrong, 1989 2004 and Fajana, 2002). The people-management discipline is undergoing continuous metamorphosis, with the recent emergence of strategic human resource management (SHRM) in organization and management literature.In a recent review covering 30 years, Lengnick-Hall, Lengnick-Hall, Andrade Drake (2009) present an evolutionary and chronological perspective on the development of SHRM. The authors identify the following seven themes which influenced the development of the domain of a function of SHRM (1) explaining contingency perspective and fit, (2) shifting from a focus on managing people to creating strategic contributions, (3) elaborating HR system components and structure, (4) expanding the scope of SHRM, (5) achieving HR implementation and execution, (6) measuring outcomes of SHRM, and (7) evaluating methodological issues. SHRM is evolving as a new approach to the management of people, and specifically focusing on integrating the human capital to business strategy to enhance organisational competitiveness.According to Aswat happa (200439), the advent of SHRM has brought forward the issues of linkages between the employer-employee relationships and wider organizational strategies and corporate objectives.4.1 OutsourcingHow would one be able to increase revenue yet save money at the same time? Rival Philippine Airlines has already resorted to outsourcing. Yet Somani (2005) argues that there are many problems in outsourcing, in terms of miscommunication-misunderstandings that are the result of misinterpreted content, tone or word choice-as it relates to people management. This is a problem since by outsourcing, the company is obliged to employ people who speak different languages with no upbringing of the Cebu Pacific culture. They will not be the fun, committed individuals who have served the Juans of Cebu Pacific through the years.Somani (2005) gives a portrait of outsourcing which could easily happen should the company decide to outsource its go an outsourced project team member mistook a debt of 95 million as credit, and created a report saying as such. The company then included the 95 million to the already overextended credit line. Needless to say, instead of saving money by outsourcing, it only made them lose 95 million more.Cebu Pacific aims to bring people together to have an enjoyable flight through affordable heart and soul and the staffs willingness and eagerness to serve with a true heart (Cebu Pacific 2010). If the gumption of the operation (i.e., the ground operation, the ticketing staff, the check in counter people) were being outsourced to other nations, then this soul for service that Cebu Pacific is known for would be changed. The airline would only be another airline who wishes to increase money.4.2 SolutionBerman, E.M, West, J.P., and Richter, M. Jr. (2002) says that the workplace friendships and relations encouraged by a company derives from mutual trust, commitment, reciprocal disposition and shared interests or values. These behaviors are present in CEB employees as they mingle and explore new challenges as led to them by team leaders.QM has been adopted wide by most organizations. Previous research has suggested that successful quality management requires a series of people management practices such as training, development, and empowerment. Despite huge findings on the impact of QM on organizational and individual performance, less attention has been paid to employees actual behavior during the implementation of people management practices. The present study, therefore, contributes to the literature by going beyond the employees perception and reaction toward QM implementation and identifying employees potential behavior when implementing QM.Yet when it comes to disciplining, this friendly approach could prove to be fatal. Managers might make wrong decisions because their view is not objective and forming personal friendships with the people they are in charge of could cause complications and conflict of interests in the future. A way to forfend such is to get the assistance of an outstanding Quality Assurance Director. There would be common chord organizational heads which will help the company a Quality Assurance Director, an Operations Director, and a Management Director. The most promising would rise to the title of Overall Director, and would report directly to the current heads Mr. Jose Buenaventura, and CEO of Cebu Pacific peter Gokongwei.Having this additional structure in place would give the directors more focus on their tasks in their department for human resource management, operations, and quality assurance. Once these three aspects are strengthened and formed, then the rest of the organization would follow.This is the proposed structure for Cebu PacificDirector, CEO and PresidentBoard ofDirectorsOverallDirectorSeniorConsultantsExecutiveOfficers insert 1.1 Proposed Structure for Cebu PacificThe current structure of Cebu Pacific is as followsFigure 1.2 Current structure of Cebu PacificAs one can see, having the Board of directors in the same level as the senior consultants, executive officers, and the overall director would prove to be beneficial since the companys top people are closely working together. There would be no discrepancy in positions, as there would be different functions for each person.4.3 Management ApproachAfter implementing the proposed structure for Cebu Pacific (Figure 1.1), then the companys management approach should be changed as well. The informal, friendly atmosphere must be changed. The managers must be more diligent in peremptory the rules, yet be flexible enough to the changes. The managers will cease to be lenient with their teams, and push each team member to produce more results and more revenue for the company. Watching movies while working in their desktop reckoners, having four break-times in an eight-hour work day, and games in desktop computers would all be distant. There would only be three break times in an eight-hour work day a t 1000 to1015 in the morning, 1200 to 100 PM for the lunch break, and a 300 to 315 PM break. This will maximize the potential of employees and remove those who are skiving off work.While people management practices hire extensive communication, employee participation, and teamwork, it is expected those practices would facilitate individuals pro-social values motive. In addition, Nair (2006) suggests that QM is now most widely accepted organizational goal and is believed to be essential for effective management and competitive survival of organizations. This organizational-wide consensus with respect to QM as organizational goal and QM as a means of competitive survival may lead to the increasing in individuals desire to help the organization even when they need to do more than their job descriptions stated. In sum, if people management practices are heavily emphasized in QM implementation, it is expected to motivate both organizational concern and pro-social values motives of orga nizational citizenship behavior.There are employees who were caught watching movies while working, with their Windows Media Player minimized. There are also those who are spending the office hours by playing Solitaire and other games that were initially installed in all desktops. It would then be implemented that all computer programs and softwares that are not work related would be uninstalled, and employees will no longer have the access to install programs. Each program from an anti-virus to Auto pawl for the engineering department and Adobe softwares for the marketing team would need to be installed by the IT department. Instant messaging systems such as Yahoo Messenger, Skype, and others would be removed as well. In its place would be the intranet which would have the same function, the only difference is that only colleagues and co-workers would be able to talk to the employees, and there would be no distraction and other impediments that are hindering the productivity of a t eam to flourish.5 Basis for critical success cyphersThe author strongly believes that changing the organizational structure of Cebu Pacific and installing powerful and over-qualified people in the positions of Overall Director, Quality Assurance Director, Managing Director, and Managing Director could prove to be beneficial for the company. There would be a clear distinction of tasks and responsibilities. Unlike to what the company has now wherein there are different vice presidents per sector under the Executive Officers, there are areas that are forgone and are ignored, such as Quality Assurance, which is a crucial part of an airline.Having no Quality Assurance director in place means that Cebu Pacific is compromising the lives of its millions of passengers since there are no routinely assured processes that would indicate that a plane is safe for flying. Though Cebu Pacific Airs fleet is young and robust, this will not be the same in five to ten years time. A fleet would have t o be maintained purely and each decision should conform to the manuals of FAA and other aviation regulators.Changing the management habits of higher ups would also prove to be of valuable contribution to the company. The employees look up to their division managers, section managers, and team leaders to set an example. If the manager is always deviation his or her place to smoke, or is caught doing things that are not work related, then the morale of the team would fall and all efforts would be ineffective. It is important that the management be able to invoke respect and awe in the members to make the most out of their potential and to maximize their talents. If a leader is lenient with no concern for the company, then the team it is managing as well would feel the same way.Knowledge, competence, and related intangibles have emerged as the key drivers of competitive advantage in developed nations. This is not just because of the importance of knowledge itself, but because of the rapid expansion of goods and factor markets, leaving intangible assets as the main basis of competitive differentiation in many sectors.There is implicit recognition of this in both management theory and practice with the growing emphasis being placed on the importance of intangible assets, reputation, customer loyalty, and technological know-how. By using a good structure like learning organization we will have organizational structure that have the ability to support the Intellectual capital in todays market. So todays organizations should try to use this paradigm (learning organizations) to be competitive.Also because our contemporary organizations may differ from the traditional organizations and so we should implement new skills to be learning organization so that our staff can adjust themselves with new technologies. Also can sense the weak signals in the environment and can reply the prosper practice to them. In this situation our managers and executives and CEOs can effecti vely manage the Intellectual Capital in the organization.Successful managers as well as businesses have been overseeing intellectual capital one way or another right from the start, whether deliberately or intuitively. This though, does not denote that they have an Intellectual Capital Model (ICM) program or strategy. Overseeing intellectual capital as a topic of common business sense is not adequate for the expansion of intellectual capital model like an organizational capability.It is simply when a management style shifts from being instinctively applied to a planned and systemized development that it can be completed. Only then can it be significantly altered from being an art developing into a science. Once it evolves into a science, it turn out to be testable, measurable, more predictable, furthermore, most importantly, repeatable. Even if organizations that pertain intellectual capital model progress this goal, there is, nonetheless, a long road of experimentation along with a pplied research leading for the up-and-coming area of intellectual capital model to develop into more of a science. (ICM, 2009)6 ConclusionThe Cebu Pacific legacy as the countrys low-fare pioneer when it comes to air transport continues to this very day. Two years ago Cebu Pacific contributed 45% of the air traffic in the Philippines by carrying 2.57 million passengers in six months time (Manila Bulletin Corp. 2010). This legacy should be protected, so that it would continue to transcend for future generations to come.Given that Cebu Pacifics management style is people-friendly, there are those employees who are taking advantage of the lenient management of their team leaders, section managers, and division managers. It is time to put a stop to that. Personal relationships should between higher ups and employees should be avoided in order to ensure that the managers decisions for the teams welfare would not be compromised because of personal reasons. It is also important that the managers learn how to be firm and demanding, to push their team members to produce more produce rather than letting them go at the pace that they want. A team without a clear direction is eating at the funds set by the company for development. It is important that managers be able to adapt and learn how to be rigorous in leading their people.The author proposed that at least initially, the following changes should be made in the staff-manager ratio lesser breaks, removal of not work related computer programs, and removal of instant messaging systems which would be replaced by an intranet for the company. These changes are small and gradual, yet they would have a positive effect on employees. If the staff members logs in to their computer and there is nothing there but work related stuff, then there would be less distraction and the employees would be able to function to the best of their abilities. Having lesser breaks removes the chances of employees asking for overtime pay for le aving their cubicles during working hours to do personal chores and to return after the 530 end of shift to file for overtime to compensate for the hours they lost.The author also suggested that the organizational structure of Cebu Pacific be changed in order to meet the demands of this technologically advancing world. Outsourcing is not an option since this could only mean more money pass because of miscommunication. The best way is to restructure the management in terms of putting emphasis in Quality. Having an emphasis on quality will ensure that future plane crashes would be avoided, equipment malfunction would be minimized, and the Juans would have peace of mind when flying with Cebu Pacific.The goal of Cebu Pacific as Southeast Asias cheapest fare provider is to give every Juan a chance to fly and explore new worlds by traveling. Having directors in place with specific functions would be vital for the company since Cebu Pacific would be able to focus on having good quality wi thout compromising safety.With proper management, a good structure, and more dedicated people, Cebu Pacific Air would go miles it has never been to before. There would be savings in terms of not having to pay more overtime fees for those who are not deserving, and savings for big replacements which would be avoided by routine checks. With all these changes, Cebu Pacific would be able to give every Juan the chance to relieve a dream to fly in the skies without worrying for their safety, and the bills they are leaving behind. Now they can fly cheaply, safely, and with no worries since the management has dedicated its time to ensuring their safety in terms of Quality Assurance.

Rommel Rundstedt Controversy Essay -- War, Invasion of France, Normand

There are significant reasons why Field Marshal Rundstedts operational concept to defend against the Allied infringement of France was superior to Field Marshal Rommels and could overhear changed the course of the war. Geographically, Rundstedts concept provided the Germans the best chance to defeat the Allied advance. Operationally, he accounted for some(prenominal) military and intelligence assessment considerations that gave his plan the edge. From a strategic and political standpoint, had Hitler been willing to negotiate peace, a major Allied defeat in France offered by Rundstedts plan presented Germany its last chance to achieve victory.Had Rommel made a proper assessment of the French coastline and countryside, he would ingest probably sided with Rundstedt. It was absolved to von Rundstedt that 2,600 kilometers of coastline could not be made impregnable (Ose, 8) In Rundstedts view, the best strategy to defend the coast called for using an offensive defending by opera ting behind the coast strong armored divisions, strictly controlled and flexibly led. (Ose, 9) Obvious geographic challenges along the coast meant that Rommels plan to be decisive with armored divisions would have given the German Army little chance of success. The first major problem with Rommels plan was the length of coastline which would have been impossible to defend unless he was lucky enough to determine the exact time and location of attack. The long coastline of France had already overextended German forces and their defenses were growing weaker due to commitments elsewhere in the European theater. (Cubbage, 149) Even with Rommels plan for extensive obstacles along the coast, it seems he forgot that a concrete and steel barrier with an exploitable wea... ...epts to defeat the Allied intrusion of France. Upon examination of each operational concept, it becomes clear that Rundstedts plan would have given the German Army the best chance of success. In the pass of 1944 , a decisive victory over Allied forces in France could have drawn Great Britain and the United States to the negotiating table. A decisive victory would have besides afforded the Germans more forces on the Eastern Front. More forces in the east could have halted the Soviet advance, and could have brought Stalin to the negotiating table as well. Given those possibilities, we know in hindsight that it would have been unlikely for Hitler or the Allies to accept anything less than total victory. In other words, the operational success offered by Rundstedts plan would not have translated into strategic victory given the resolve of Hitler and the Allies.

Do Animals Have Rights Essay -- Religion Papers

Do Animals Have RightsAnimals be used to test the products that we use in our everyday life. Is it estimable or right to test our products on animals? If animal testing were not used, how would the safety of the products we use be insured? If animals were not used in medical checkup testing, how would researchers come up with new medicines and vaccines? Different people have different opinions about this issue. Arguments abound for both sides.In order to have an organized argument, in that location must first be an agreed upon standard by which the opposing sides of the arguments are judged. For the argument about the use of animals for laboratory testing, that standard will be the Word of perfection. And God said, Let the land produce living creatures according to their kinds livestock, creatures that move along the ground, and wild animals, each according to its kind. And it was so. (Genesis 124) Then God said, Let us make man in our image, in our likeness, and let t hem rule everywhere the fish of the sea and the birds of the air, over the livestock, over all the earth, and over all the creatures that move along the ground. (Genesis 126) God blessed them and said to them, Be fruitful and increase in number fill the earth and stamp down it. Rule over the fish of the sea and the birds of the air and over every living creature that moves on the ground. (Genesis 128) It is very clear from the first chapter in the Bible that man was put over and in charge of all the earth. This means that man is superior to all other living things on the earth. Does this to a fault mean that man has the right to use animals for laboratory testing? Jesus is quoted as saying, Not so with you. Instead, whoever wants to be great among you must be your ... ...t. Researchers should evermore be searching for new methods of testing products and medicines. The lab-grown-skin samples that are advocated by the animal rights groups are a terrific step in the right direction. There are obvious uses for these test samples. Many of the cosmetic products that are used today could be tested for toxicity using these alternative testing techniques. Hopefully they are accurate enough to attract use by companies involved in such testing.Using the Bible as a standard to judge the both sides of this argument shows that both sides have problems with their reasoning. However, both sides also have good points. It is clear though, that the laboratory testing of animals can be extremely beneficial to mankind. When a persons life can be saved or prolonged, the laboratory testing of animals is a necessary and acceptable practice.